ZIP 97502 - 860Z200US97502 — Demographic Snapshot (2023)

Overview

If you're considering a move, investment, or business opportunity in ZIP 97502, located in the heart of Oregon's Rogue Valley, this demographic and housing snapshot offers a clear picture of the area in 2023. With a population of nearly 30,000 and a mix of housing options, this ZIP code presents unique opportunities for homebuyers, real estate investors, small-business owners, and analysts. Let’s break down the key metrics to help you make informed decisions about living, working, or investing here.

Population & Households

ZIP 97502 is home to 29,583 residents, making it a moderately sized community with a strong local presence. These individuals are distributed across 11,436 households, reflecting a blend of families, singles, and retirees. The total number of housing units stands at 11,717, indicating a slight surplus of available homes relative to occupied households. This could suggest opportunities for buyers or renters looking to settle in the area, as well as potential inventory for investors to consider.

Income & Housing Costs

The median household income in ZIP 97502 is $79,146, which positions the area as relatively affluent compared to national averages. This income level supports a stable local economy, making it an attractive spot for businesses catering to middle- and upper-middle-class consumers. On the housing front, the median home value is $374,000, reflecting a robust real estate market that could appeal to buyers seeking long-term value or investors eyeing appreciation potential. For renters, the median rent is $1,245 per month, offering a more affordable alternative to homeownership while still aligning with the area’s income demographics.

Race & Ethnicity

The demographic makeup of ZIP 97502 is predominantly White, with 77.49% of the population identifying as such. Hispanic or Latino residents make up 13.8%, contributing to a notable cultural diversity in the community. Other groups, including Black (0.33%) and Asian (0.95%) populations, represent smaller shares but add to the area’s overall mosaic. This composition may influence local businesses, schools, and community services, offering a blend of perspectives that can enrich life in the area.

Key Facts

• Total population: 29,583 residents in ZIP 97502 as of 2023.
• Total households: 11,436, supporting a mix of family and individual living arrangements.
• Total housing units: 11,717, with a small surplus of available properties.
• Median household income: $79,146, indicating a financially stable community.
• Median home value: $374,000, suggesting a strong real estate market.
• Median rent: $1,245, providing a viable option for non-homeowners.
• Racial composition: 77.49% White, 13.8% Hispanic, with smaller Black and Asian populations.

What This Means for You

For homebuyers, ZIP 97502 offers a promising market with a median home value of $374,000, which aligns well with the area’s solid median income of $79,146. The slight surplus of housing units (11,717 total) compared to households (11,436) may give you some negotiating power or options to choose from. If you’re renting, the median rent of $1,245 is reasonable for the income level, making it a practical choice for those not ready to buy.

For investors and real estate agents, the data points to potential in both rental and purchase markets. The income stability and home values suggest room for appreciation, while the rental rates indicate a steady demand for leased properties. Keeping an eye on the surplus housing units could help identify undervalued opportunities or areas for development.

For small-business owners, the demographic profile and income levels suggest a customer base with disposable income for goods and services. The diversity, particularly the significant Hispanic population (13.8%), could guide targeted marketing or product offerings to resonate with local needs. Setting up shop in ZIP 97502 could tap into a stable and growing community.

Run This Study Yourself

• Curious about other ZIP codes or want to dive deeper into ZIP 97502? Start by visiting ZipcodeGPT for a user-friendly platform to explore demographic and housing data.
• Enter any ZIP code to access up-to-date metrics on population, income, housing, and more, tailored to your specific interests.
• Use the insights to make data-driven decisions for your next home purchase, investment, or business venture with confidence.