ZIP 98366 - 860Z200US98366 — Demographic Snapshot (2023)

Overview

If you’re considering a move, investment, or business opportunity in ZIP 98366, located in the Port Orchard area of Washington, this demographic and housing snapshot offers a clear picture of the community in 2023. With a population of over 37,000 and a robust median household income, this area presents a blend of residential stability and economic potential. Whether you’re a homebuyer, real estate investor, small-business owner, or data analyst, understanding the makeup of ZIP 98366 can help you make informed decisions. Let’s break down the key metrics around population, income, housing, and diversity to reveal what makes this area unique.

Population & Households

ZIP 98366 is home to 37,692 residents, making it a moderately sized community with a suburban feel. These individuals are distributed across 14,534 households, reflecting a strong base of family and individual residences. The total number of housing units stands at 15,391, indicating a slight surplus of available homes compared to occupied households. This gap could suggest opportunities for buyers or investors looking for properties in a market with some flexibility. For businesses, this population size offers a sizable customer base, particularly for services catering to families and local needs.

Income & Housing Costs

The median household income in ZIP 98366 is $88,807, a figure that points to a relatively affluent community with solid purchasing power. This income level can support a range of consumer behaviors, from retail spending to investment in home improvements, making it an attractive spot for small businesses. On the housing front, the median home value is $449,700, reflecting a competitive yet accessible real estate market for the region. For renters, the median rent is $1,704 per month, which aligns with the area’s income levels but may pose challenges for lower-income households. These figures suggest a market where both owning and renting come with significant costs, but the income base supports such expenses for many residents.

Race & Ethnicity

The demographic composition of ZIP 98366 offers insight into the cultural fabric of the area. The population is predominantly White at 73.96%, with smaller but notable percentages of Hispanic (10.52%), Asian (4.34%), and Black (1.59%) residents. This diversity, while not as pronounced as in urban centers, still contributes to a varied community dynamic. For businesses, this mix can inform marketing strategies or product offerings tailored to different cultural preferences. For homebuyers and investors, it signals a community that, while largely homogeneous, has pockets of diversity that enrich the social landscape.

Key Facts

• Total population: 37,692 residents in 2023, offering a substantial local market.
• Total households: 14,534, indicating a strong residential base.
• Total housing units: 15,391, with some availability beyond current occupancy.
• Median household income: $88,807, reflecting economic stability.
• Median home value: $449,700, competitive for the region.
• Median rent: $1,704, aligning with income but significant for budget-conscious renters.
• Racial composition: 73.96% White, 10.52% Hispanic, 4.34% Asian, 1.59% Black.

What This Means for You

For homebuyers, ZIP 98366 offers a stable market with median home values at $449,700, supported by a strong median income of $88,807. This suggests that while homes are priced at a premium, many residents can afford them, potentially reducing the risk of over-leveraging. Investors and real estate agents will note the slight surplus of housing units (15,391 total vs. 14,534 households), which could mean opportunities for rentals or flips, especially with a median rent of $1,704 attracting steady demand. Small-business owners can leverage the sizable population and income levels to target family-oriented or mid-to-upscale services, while the area’s diversity offers a chance to cater to niche markets. Analysts can use these metrics as a baseline to track growth trends or compare against neighboring ZIP codes for deeper regional insights.

Run This Study Yourself

Want to dive deeper into ZIP 98366 or explore another area’s demographics and housing data? Follow these steps to get customized insights:

• Visit ZipcodeGPT to access a powerful tool for ZIP code analysis.
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• Use the data to inform your homebuying, investment, or business strategy with confidence.