ZIP 98661 - 860Z200US98661 — Demographic Snapshot (2023)

Explore ZIP 98661 demographics: 52,027 residents, $75,037 median income, $424,700 median home value, and diverse housing insights for 2023.

Aug. 26, 2025

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Overview

If you’re considering a move, investment, or business opportunity in ZIP 98661, located in Vancouver, Washington, this demographic and housing snapshot offers a clear picture of the area in 2023. With a population of over 52,000 and a mix of housing options, this ZIP code presents unique opportunities and challenges for homebuyers, real estate investors, small-business owners, and analysts. Drawing from the latest data, this article breaks down key metrics to help you make informed decisions about living, investing, or operating in 98661.

Population & Households

ZIP 98661 is home to 52,027 residents, making it a moderately sized community with a diverse population base. This area supports 21,424 households, reflecting a strong residential presence. Whether you’re a homebuyer looking for a vibrant neighborhood or a business owner seeking a customer base, the population size suggests a stable and engaged community. The number of total housing units stands at 22,291, indicating a slight surplus of available homes compared to occupied households, which could signal opportunities for buyers or renters seeking options.

Income & Housing Costs

The median household income in ZIP 98661 is $75,037, which points to a solid economic foundation for many residents. This income level can support a range of consumer spending, making the area attractive for small businesses targeting middle-income households. On the housing front, the median home value is $424,700, reflecting a competitive real estate market that may appeal to investors looking for appreciating assets. For renters, the median rent is $1,440 per month, which is relatively high compared to the national average, suggesting that rental properties could be a lucrative focus for landlords or property managers in this ZIP code.

Race & Ethnicity

The demographic makeup of ZIP 98661 is diverse, offering a multicultural environment that can enrich community life and business opportunities. The racial composition includes 64.08% White, 3.9% Black, 2.68% Asian, and 21.41% Hispanic residents. This diversity can be a draw for businesses aiming to cater to varied cultural preferences or for families seeking an inclusive place to call home. Understanding this mix is also valuable for real estate agents and investors who want to align their strategies with the community’s unique character.

Key Facts

  • Total population: 52,027 residents in ZIP 98661 as of 2023.
  • Total households: 21,424, indicating a strong residential base.
  • Total housing units: 22,291, with a small surplus over occupied homes.
  • Median household income: $75,037, supporting a middle-income lifestyle.
  • Median home value: $424,700, reflecting a competitive housing market.
  • Median rent: $1,440 per month, attractive for rental property investors.
  • Racial diversity: 64.08% White, 21.41% Hispanic, 3.9% Black, 2.68% Asian.

What This Means for You

For homebuyers, ZIP 98661 offers a competitive yet accessible housing market with a median home value of $424,700. The slight surplus of housing units (22,291 total versus 21,424 households) suggests you might find some flexibility in negotiations or availability, though the median rent of $1,440 indicates a strong rental demand if you’re considering a property as an investment. Real estate investors and agents can capitalize on the area’s appreciating home values and diverse population, tailoring marketing to a wide range of potential buyers or tenants. Small-business owners will find a promising customer base with a median household income of $75,037, ideal for retail, services, or dining ventures that cater to middle-income families. Analysts can use these metrics to benchmark 98661 against nearby ZIP codes, identifying trends in housing affordability or demographic shifts that could influence future growth.

Run This Study Yourself

  • Curious about other areas or want to dive deeper into ZIP 98661? Start by visiting ZipcodeGPT to access powerful demographic and housing analysis tools.
  • Enter any ZIP code to generate a customized report with the latest data, tailored to your needs as a buyer, investor, or business owner.
  • Use the insights to compare markets, spot opportunities, and make data-driven decisions with confidence.

Frequently Asked Questions about ZIP 98661

  • What is the population of ZIP 98661?
    As of 2023, the estimated population of ZIP 98661 is 52,027.
  • How many households are in ZIP 98661?
    ZIP 98661 has approximately 21,424 households as of 2023.
  • What is the median household income in ZIP 98661?
    The median household income is $75,037 (ACS 2023).
  • What is the median home value in ZIP 98661?
    The median value of owner-occupied homes is $424,700 (ACS 2023).
  • What is the median monthly rent in ZIP 98661?
    Median gross rent is approximately $1,440 per month (ACS 2023).

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